Footprint offers the most comprehensive tags in address tags. It provides insights into addresses from financial and behavioral angles, and can also predict how addresses may behave in the future.
- By applying different tags to various user types, addresses can be segmented into distinct groups for standalone analysis. This allows us to examine the behavior and attributes of different user groups separately.
- Identify core high-value addresses and provide customized services to boost their loyalty.
- Build detailed user profiles, which helps service providers develop marketing strategies tailored to different users. It also enables a highly customized user experience.
- Detect fraud. By analyzing users' tags and transaction patterns, we can spot abnormal user behavior and perform anti-fraud analysis.
- Using tags on Footprint enables a higher level of understanding, differentiation, and formulation of targeted strategies for users.
| Tag | Description |
|---|
| new-wallet | the address whose wallet age is little more than its infancy gauged from the inaugural transaction |
| token-whale | the address holding a substantial amount of token value, including that of the native tokens |
| airdrop | the address engaged in airdrop events over the past days |
| nft-whale | the address possessing high-value NFT holdings |
| nft-high-buying-power | the address with sizable recent NFT trading activity, as evidenced by a substantial total trading volume and an average NFT trading price notably higher than typical |
| nft-smart-money | the address that has generated a substantial amount of profit from NFT trading |
| campaign-participant | the address that has been involved in campaign(s) |
| gamer | the address that has interacted with gaming dapp(s) |
| nft-collector | the address holding NFT assets |
| nft-trader | the address engaged in transactions of NFT collectibles within a particular category |
| nft-hunter | the address with NFT item(s) minted |
| bluechip-collector | the address holding NFTs from top 10 collections (by trading volume). |
| active-nft-trader | the address actively engaged in the exchange of NFTs over the past days |
| active-nft-buyer | the address actively bought NFTs over the past days |
| active-nft-seller | the address actively sold NFTs over the past days |
| bot | the address likely represents automated software manipulating blockchains, not real people, potentially for abuse |
| sybil | the given address might be linked to a Sybil attack, where a bad actor employs various addresses to manipulate or deceive a system for their own purposes, which may not necessarily involve a direct attack |
| Tag | Description |
|---|
| {chain}-chain-{token}-token-holder | On different chain, the address held such token as native, stablecoins, top 10/20/30 tokens ranked by marketcap, etc. Current this tag covers BNB chain and Ethereum |
| {nft collection type}-nft-holder | the address held such nft collection types as collectibles, art, defi nft, domain-names, etc. |
| Tag | Description |
|---|
| shrimps | the address whose holding value is between $0-$100 |
| fish | the address whose holding value is between $100-$10K |
| big-fish | the address whose holding value is between $10k-$100K |
| shark | the address whose holding value is between $100k-$1M |
| whale | the address whose holding value is greater than $1M |
| Tag | Description |
|---|
| new-gamers | the address first interacted with gaming dapp(s) in the recent days |
| active-gamers | the address kept interacting with gaming dapp(s) in the recent days |
| risk-gamers | the address not interacted with gaming dapp(s) for a long period of time but began active recently |
| dormant-gamers | the address not interacted with gaming dapp(s) for a long period of time |
| Tag | Description |
|---|
| defi-user | the address interacted with DeFi dapp(s) |
| nft-user | the address interacted with NFT dapp(s) |
| general-user | the address interacted with any dapp(s) |
| high-trading-active-user | the address with high trading activities which is still active with specific dapp(s） |
| high-trading-inactive-user | the address with high trading activities which is no longer active with specific dapp(s） |
| loyal-user | the address keeps active with specific dapp(s） |
| potential-user | the address interacted with similar dapp(s) for as specific dapp |
